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Business Advertising in Indonesia Continues to Grow: https://ekbis.sindonews.com/read/1254254/34/bisnis-advertising-di-indonesia-terus-berkembang-1509707571/3 November 2017


Advertising business in Indonesia continues to grow along with the increasing economy and technological developments. They continue to innovate by delivering services in the advertising field. One of them is done by Sticar, an advertising company that connects advertisers with private car riders and is now beginning to use motorcycles as the latest service.

The use of motorcycles as a medium of advertising to diversify products that have been applied. A number of companies have entered this line of business which are applied to online transport services, such as Go-Jek and so on. Chief Executive Officer (CEO) Sticar, Rio Darmawan said the service is presented because of the high interest and demand of brands that have become clients of Sticar to the medium of advertising on motorcycles. Sticar set the price of Rp.1, 3 million for one motor per month. The price already includes other fees, including the earnings for the driver partner of four hundred thousand per month.

Business advertising on motorcycles is nothing new in the advertising world. Previously there is Startup that provides advertising services on motorcycles. However, Sticar has a difference that becomes an added value, namely brand activation. Advertisers can activate the message that is actually displayed to the public. Through this new service, Rio hopes Sticar becomes the choice of business actors to spread its campaign.
Advertising Industry Still Excited : http://www.koran-sindo.com/news.php?r=2&n=6&date=2015-09-30/30 September 2015


Association of Indonesian Advertising (P3I) believes the national advertising market will come back excited about next year. To that end, market players are expected to take advantage of the momentum after the slowdown this year.

Chairman of P3I, Harris Thajeb said that in 2015 the national advertising industry market was estimated at Rp.138 trillion, down 8% compared to 2014 which reached Rp.150 trillion, because of slow economic growth that affected advertising spending. However, it is not expected to last long because private consumption will continue to improve.
 

Advertising and Market Research Services in Indonesia
Indonesia Industry Report and Market Research
January 24, 2019
Industry Code : L8293
Forecast to : 2023

Definition
Advertising and Market Research Services in Indonesia Advertising service activities of various mass media, the production and placement of posters / pictures and other advertising services, such as leaflets / pamphlets, circulars / brochures, and various types of similar advertising; also includes market research services provided on a fee or contract basis.
Activities
The primary activities of firms in this industry are:
- Advertising agency services.
- Advertising media.
- Advertising space selling (on a commission or a fee basis).
- Advertising research.
- Leaflets/pamphlets.
- Circulars / brochures.
- Various types of similar advertising.
- Pamphlets, brochures, and various kinds of advertising.
- Market research services.
- Survey with public opinion research service.
PT. Dataindo Inti SwakarsaTelp : (62 - 21) 719 3832
3rd Floor, Gapura Raya BuildingTelp : (62 - 21) 719 3834
Jl. Bangka Raya No. 4, Pela Mampang Email : info@disb2b.com
Jakarta 12720, Indonesia
Chapter Headings US $ Select All
Industry Outlook 60.50
Key Statistics 60.50
Market Characteristics 36.30
Segmentation 36.30
Industry Conditions 60.50
Industry Performance 60.50
Key Competitors 60.50
Key Factors 27.50
News
Trends and Prospects of the Digital Advertising Industry in the Millennial Era 0.39
Today, PPPI held Mukernas in Medan,http 0.39
Dwi Sapta and Dentsu Aegis Merger, Strengthen Market in the International Advertising, http 0.39
Digital Advertising Business, From Zero To Tens of millions per month, https 0.39
Advertising Business Opportunities in Digital Media 0.39
Online advertising Prospect via internet 0.39
Turnover of National Advertising Industry Reaches Rp.57 Trillion 0.39
Media Ad Expenditure Predicted to Rise 20 Percent 0.39
Retailers' Advertising Expenditure to Media Will Increase Significantly 0.39
Fortune Announces Dividends Rp.3 Per Share 0.39
PT Fortune Indonesia 0.39
A Thousand Ads Included in the Citra Pariwara 0.39
Fortune Sees Revenue Up 30 Percent in 2006 0.39
Retailer Advertisements Predicted to Rise 20 percent 0.39
Advertising Expenditure Projected to Increase 25 Percent 0.39
National Advertising Expenditure Increased 32 Percent 0.39
National Advertising Income Increased 24 Percent 0.39
The Promotional Vehicle 0.39
The Advertising Business 0.39
Cigarette Ads Continue to Billow 0.39

Report Content

The Advertising and Market Research Services industry in Indonesia research report contain trend analysis, statistics, market size information, industry growth rates as well as major competitors.

Major market segments are identified and also those forces affecting demand and supply within this industry. Performance analysis includes emerging industry trends as well as recent results and performance of each key company. Drawing on the depth of information DIS also provides 5 year forecasts for this industry.

The comprehensive study also examines details such as the barriers to entry, operating cost structure, technology & systems and domestic & international markets. Tables and statistics include: Industry revenue, exports, imports, wages and number of companies in the industry, Industry growth and geographic regional data.


KEY STATISTICS 2014 2015 2016 2017 2018
Industry Revenue 107,942 104,367 131,689 158,085 169,151 Rp.Billion
Industry Gross Product 7,016 6,784 8,560 10,276 10,995 Rp.Billion
Number of Establishments 110 120 130 130 130 Units
Employment 109,600 101,200 85 81,000 85,400 Units
Exports 2,856 3,457 6,481 6,521 7,820 Rp.Billion
Imports 10,926 10,899 25,482 30,419 35,880 Rp.Billion
Total Wages 1,425 1,316 1,114 1,010 1,109 Rp.Billion
Domestic Demand 116,012 111,809 150,690 181,983 197,211 Rp.Billion
The data above is sample data only

COST STRUCTURE % OF SALES COST STRUCTURE % OF SALES
Cost of Goods Sold 67.13 Gross Profit 32.87
Operating Expense 21.5 Profit (Loss) Before Tax 11.36
Administration 1.58 Depreciation 0.56
Electricity 0.66 Freight 1.99
Fuel, Parking, Toll & Retribution 1.62 Interest 3.09
Land and Building Rental 2.74 Marketing 2.69
Repairs and Maintenance 0.54 Service Fee 0.7
Staff Welfare Allowance 1.38 Other Expenses 0.92
Stationery & Inventory 0.48 Telephone 0.8
Utensils and Equipment 1.24 Wages and Salaries 0.5
The data above is sample data only

ESTABLISHMENTS IN (%) ESTABLISHMENTS IN (%)
Central Java 13.4 DKI Jakarta 6.5
East Java 22.4 North Sumatra 17.9
Papua 2.0 Bali 3.0
South Sulawesi 6.0 West Java 28.8
The data above is sample data only
TOTAL PRICE (US$)(RP)
Price 500.007.750.000
Payment Method
Credit Card
Bank Transfer in US$
Bank Transfer in RP
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Table of Contents
About this Report
Outlook
Key Statistics
Segmentation
Market Characteristics
Industry Conditions
Key Factors
Key Competitors
Industry Performance